{In the modern landscape of Australian F&B promotion, experiential marketing are no longer reserved for big players — they’re what guests remember. Today’s audiences don’t just want food — they want a sensory trigger.
That’s where the team at goldroom provides:
- Venue-first activation strategies
- Tactile, visual, and social-first events built around your venue
- Campaigns that move from social into the real world
We design experiences like:
- Live plating + kitchen theatre zones
- Brand reveal nights with live capture crews
- Flash-style dish drops
Tailored to:
- Restaurants launching new brands
- Operators wanting launch buzz without discounts
- Campaigns that need content + emotion + social metrics
goldroom experiential includes:
- Creative concepting and ideation
- Lighting, music, prop sourcing
- Collaboration with chefs, FOH staff, and floor plans
Outcomes include:
- Engagement spike across UGC platforms
- Better rebooking rates tied to event memory
- Press + PR pick-up without traditional media costs
Experience formats:
- Single-day flash drops
- AR menus and interactive orders
- “Book to unlock” mystery dishes
Built for:
- Independent venues seeking restaurant photo and video production Australia identity
- Marketing teams with no time for physical builds
- Hospitality brands competing for share of voice in busy precincts
Why goldroom:
- No generic agencies — we do hospitality only
- Every activation planned to your floorplan, guest flow, and trade rhythm
- Concepts built to be filmed, turned into reels, and reposted instantly
- Emotion meets conversion: you don’t just go viral, you get booked
Add-ons:
- Influencer overlay: invite + capture + edit pack
- Signage and menu conversion kits for new brand launches
- Guest feedback loop embedded via QR content triggers
- Paid amplification of UGC moments via Meta/TikTok
- CRM integration for loyalty retargeting
Use cases:
- A wine bar wants to launch a brand identity with influencer coverage
- A hotel brand wants a immersive dinner captured and repurposed
- An upmarket lounge needs a fast activation to fill off-peak slots
Real results:
- {A midweek experience led to over 200,000 social impressions, 3X rebookings, and 60+ UGC assets, including 3 local influencer reposts
- {Guests shared the immersive campaign as “something I had to post”
Start here:
- {Jump to the goldroom activation portal and submit your brief
- {Receive a launchable concept deck based on your goals
- {Launch your experience with on-site creative staff
- {Access post-campaign insights with UGC libraries
goldroom.io — where brand meets memory.